services
E-commerce strategy for fashion and lifestyle brands, from paid media and SEO to CRO, retention and email. Good strategy, minus the agency speak.
THE APPROACH
Growing a brand requires a combination of different channels, a balanced mix of strategy and a whole lot of passion.
I focus on two sides of growth that matter most: finding your new customers and understanding what brings your last customer back.
The strategy starts with finding your new people. From there, we build acquisition that feels a little less like advertising and a little more like your brand. Better creative. Smarter decisions. A strong point of view and an even stronger story.
Acquisition
Paid Media
Find the right people and give them a reason to care. Customer acquisition across Meta, Google, Pinterest and TikTok. balancing what the platforms want with what the brand needs.
Strategy
Let’s talk goals and connect them with the right channels. Let’s look at product performance, customer data and retention rates, and turn what we find into a strategy for growth.
Retention
Email, CRM & Loyalty
Turn first-time customers into people who come back. Retention strategy across email/flows, automation, customer data and loyalty.
Ecommerce & Web
SEO, CRO AND ECOMM
Get found, make browsing easy and give people a reason to buy. E-commerce strategy across SEO, CRO, merchandising and customer behaviour.
Temple of the Sun
Little Yarn
Yolky Club
Cleopatra's Bling
Skin Divinity
Anielka
Leftover Loves
Kensho